Chapter 1156: Goddess?

Those who know the future are miserable, because they clearly know what disasters will happen in the future but lack the power to correct them.

Zhao Fusheng actually felt the same way. He knew clearly what would happen on a certain day in the future but couldn't change it, so he desperately had Dong Chenxi build schools in the southwest.

Recently, he was considering whether to develop real estate there.

Do what one can and leave the rest to fate.

Zhao Fusheng could only do so much, because his ability was limited.

The acquisition of Blog.com went fairly smoothly. Basically, everything had been negotiated, and only the final signing remained. So even when Zhao Fusheng attended the signing ceremony, he did not reveal his identity. He watched Dong Chenxi go on stage to sign the contract with the founder of Blog.com, formally completing the acquisition.

Zhao Fusheng really had no interest in such limelight. In his view, making money was enough; seeking the spotlight was meaningless.

After all, he was not Si Cong, and this was not yet the era of entertainment to death.

"Now everything is ready. I hope the development of the blog really goes as smoothly as we predicted," Dong Chenxi said to Zhao Fusheng on the way back.

Zhao Fusheng smiled slightly: "What, you lack confidence in yourself?"

This was a plan proposed by Dong Chenxi herself, so her attitude surprised Zhao Fusheng a bit.

Hearing Zhao Fusheng's words, Dong Chenxi rolled her eyes and gave him a look that said, "You figure it out," and said, "I'm not a deity. With such a large investment, of course I'm worried."

She was not Zhao Fusheng, who could spend millions without any feeling.

Actually, Dong Chenxi understood that Zhao Fusheng excelled at this kind of almost whimsical layout-style investment. Often, when a project had not yet emerged, this guy always found a way to perceive its potential, then provide financial support to gain greater benefits.

From this perspective, even Dong Chenxi had to admit that there was a big gap between herself and Zhao Fusheng.

But that did not mean Dong Chenxi would approve of managing the Future Investment Fund in this way. After all, developing an investment company required more than just angel investing.

"Don't worry, I have great confidence in this project," Zhao Fusheng said with a smile to Dong Chenxi.

In his view, Dong Chenxi's worries were completely unnecessary. Although the blog seemed lukewarm now, that was only temporary. Starting early next year, the small blog would unleash tremendous energy.

Especially when a woman who called herself Old Xu started her blog, it would quickly become the hottest topic on the entire internet within a few months.

Thinking of this, Zhao Fusheng felt that perhaps he could snatch the title of the first blogger from Xu Jinglei.

Because he believed that his own sister, Yu Feihong, seemed more qualified to become the blog goddess.

Yes, the goddess.

In the entertainment industry, selling personas is normal. Whether it's the "uncle" type or the "cute girl" type, in the end, it's all about the image designed by the经纪公司's promotion team for the stars.

For example, do you really think that the girl Dilireba on Running Man loves to eat? Do you really think Yang Tianbao likes being a tomboy? Or do you really think Chen Chichi enjoys being eliminated first every time?

It's all scripted.

Not to mention anything else, Yang Tianbao's tomboy persona is clearly copied from the Korean version's Song Ji-hyo, and the "Big Black Bull" is simply a replica of Kim Jong-kook.

The so-called goddess persona is the same.

It's just that internet information was not as developed back then as it is now.

Why did scandals in the entertainment industry emerge endlessly after 2010? Before that, scandals rarely broke out. Even if there were some, they were scattered, like Teacher Chen's photos, which caused an uproar.

In the end, it's because information was not transparent enough. Even if many things broke out, they could be suppressed.

Only a ghost would believe that the entertainment industry in 2004 was cleaner than in 2014. This circle has never been not decadent; it's just that it wasn't open to the public.

The so-called big shots, every single one of them, if they were born in the time when Zhao Fusheng was reborn, all their personas would instantly explode. Things like directing acting skills and staying up late to read scripts—do you really think those big shots never did them?

Society only becomes more transparent and relatively more constrained with development. That's why some people in later generations were so cautious.

Once you enter the big dye vat of the entertainment industry, you have to get used to the monsters and demons around you.

In Zhao Fusheng's eyes, this circle, inside and out, top to bottom, was filled with the word "interest." It was really hard for him to maintain respect for this job.

Take the Beijing circle, for example. Originally, Zhao Fusheng was curious about this circle, but after getting familiar with it, he discovered that this so-called Beijing circle was actually just a coalition of interests.

Often, looking at flowers through fog or seeing the moon in the water is beautiful because we don't know the truth. Once we know the truth, we find that many things and people in the world are not as beautiful as they seem.

...

...

Zhao Fusheng put aside the matter of setting up a blog for Yu Feihong for the time being. After all, Blog.com had just been acquired and it wasn't the right time yet. But he still instructed Dong Chenxi to contact Future Film later and have all the artists under the company open blogs, sharing their moods and photos occasionally.

Attracting fans is also a great art.

For example, during this period, celebrities were full of mystery to the general public. People felt that those on TV screens were like lofty figures, unattainable.

But if a celebrity was willing to share their life with ordinary people, that feeling would be quite wonderful for the average person.

In short, it's about being down-to-earth.

Why did celebrities frequently post updates on Weibo and participate in various variety shows when Weibo was popular? In simple terms, it was because doing so allowed fans to understand them more clearly and attract fans more effectively.

And Zhao Fusheng hoped that the artists of Future Film could achieve this.

Comparatively, Zhao Fusheng believed that the stars he packaged with modern marketing methods would definitely attract more fans and bring him more profits.

Although doing so seemed somewhat utilitarian, business is business. One cannot give up one's career just because it feels too utilitarian.