Chapter 2110 Worry

The matter of Wu Jing was actually just a small thing for Zhao Fusheng.

Although this man would later become a banner in the Chinese film and television industry, for Zhao Fusheng, no matter how much value Wu Jing could create, it was insignificant compared to Zhao Fusheng's wealth.

The only thing Zhao Fusheng valued and was willing to help him with was that this man's ideas were correct.

He was working hard to promote positive energy.

"I always feel that you seem very pessimistic about the future development of the film and television circle," Yu Feihong suddenly said to Zhao Fusheng.

As one of Zhao Fusheng's closest friends, Yu Feihong could clearly sense Zhao Fusheng's thoughts on certain matters, especially in film and television.

For some reason, Yu Feihong felt that Zhao Fusheng seemed to be making some arrangements very urgently.

From gathering Xu Shanzheng, Ning Hao, and others, to building film and television bases and small theaters, all of Zhao Fusheng's actions indicated that he had different ideas about the future development of China's film and television industry.

Zhao Fusheng nodded: "It's not pessimism; I feel that the development speed of this industry is a bit beyond my imagination."

As he spoke, he asked Yu Feihong: "Sister, aren't you surprised? A few years ago, a movie box office exceeding fifty million caused a huge stir in the industry. Now, a box office exceeding a hundred million is normal."

"And costs: in the early 2000s, investing thirty to fifty million to make a movie was like a fantasy. Now, if you invest less than fifty million, people classify you as low-budget."

Yu Feihong fell silent. She had to admit that Zhao Fusheng's words made a lot of sense.

The film and television circle in China was developing rapidly, with more and more capital pouring into the industry. It seemed that everyone thought this business was easy money, with gold everywhere.

But was it really so?

As someone in the industry, Yu Feihong knew clearly that it wasn't.

Money was never that easy to make.

In any business, regardless of the industry, if everyone knows that the business is profitable, it means that the day it starts losing money is not far off.

The reason is simple: real businessmen prefer to make money quietly.

No one likes to tell others how they make money.

In other words, it's like stock trading. If even the aunt selling vegetables on the street knows that trading stocks can make money and rushes to invest, it means the stock market is one step away from collapse.

So, Yu Feihong could actually understand Zhao Fusheng's pessimistic mindset.

She just didn't understand why Zhao Fusheng thought that way.

In her view, although various capitals were flooding into the film and television circle, the circle was indeed developing as a result. Once the capital dividends exploded, the potential of China's film and culture market was still huge.

After all, the market was there.

"I think you don't need to worry too much."

Yu Feihong thought for a moment and said to Zhao Fusheng: "The development of the film and television industry isn't as risky as you think."

This was her opinion, and also the opinion of most film and television practitioners nowadays.

While the influx of capital would bring various problems, the ensuing dividends should dilute these issues.

Development, after all, was the main theme.

"I hope so."

Zhao Fusheng sighed.

In the history he knew well, China's film and television industry indeed entered a period of rapid development starting in 2009, reaching a peak around 2015-2016.

What kind of era was that?

You could casually find a few stars, invest tens of millions, and even if the plot was terrible, as long as the stars were famous enough, you could make money in theaters and sell the broadcasting rights.

This wasn't a joke; it was a fact.

All kinds of terrible movies that tested people's intelligence blatantly achieved high box office, leaving everyone unable to understand the market.

Then, more capital poured in, and the film market seemed peaceful, as if it was about to enter a golden age.

Golden age?

Think again.

The next year, the market quickly reacted, and audiences also reacted. The opportunity to make money with bad movies was gone.

That was when Wu Jing and others rose.

Young idols and traffic stars were labeled as signs of bad movies, only able to act in TV dramas or participate in variety shows.

Zhao Fusheng remembered reading an analysis back then that dissected why traffic idols received such different treatment in the TV and film markets.

Compared to movies that required real money, TV dramas still valued traffic stars because traffic could indeed translate into click-through rates. For ordinary viewers, TV dramas were free, with a low consumption threshold, and they could watch while complaining, keeping up with hot topics.

But movies were different. Movie tickets cost real money, plus the travel time to the cinema and the wasted time. If the experience was bad, the negative impact and emotional backlash would be very obvious.

Moreover, the real fan data of traffic stars was questionable.

Once upon a time, a traffic star would post a Weibo, and the number of reposts would often reach hundreds of thousands or millions, leading many film producers to believe that traffic stars' fan power was really that strong.

If just one-tenth of the fans of a few lead actors converted to ticket purchases, the box office could be guaranteed in the hundreds of millions.

But in reality, a large part of traffic stars' fan numbers and repost data came from paying for bots to repost.

An authoritative data platform once released a list of the most dedicated bots, which counted the proportion of platform voice contributed by star bots within a unit of time.

The results showed that most of the listed stars relied on an average of less than 5% bots to create about 95% of their social platform voice.

Fans could repeatedly repost Weibo, check in daily, and generate traffic, but repeatedly watching the same movie was not easy to achieve in terms of finances, energy, or experience.

Good directors, good actors, and good scripts were the magic weapons that determined whether a film and television company could survive long-term in this circle.

What Zhao Fusheng hoped was to build Future Film and Television into such an enterprise.

…

…

Zhao Fusheng's worries naturally couldn't be explained to Yu Feihong, but regardless, his thinking was clear, and Yu Feihong and the others could actually understand.

"By the way, are you really not going to the listing?"

Yu Feihong asked Zhao Fusheng.

"No."

Zhao Fusheng shook his head: "What's there to go for? Ringing the bell is just a ceremony. Whether I ring it or not, I still make money."

Yu Feihong smiled. Indeed, Zhao Fusheng's words made a lot of sense.

Ringing the bell was just a ceremony. For him, whether he attended the bell-ringing ceremony or not, the absolute controlling stake in Future Film and Television was in his hands.

In other words, as long as it was listed, Future Film and Television's market value was there, and Zhao Fusheng's assets would increase.

"It seems Old Jiang is going to be nervous."

Yu Feihong thought of something and suddenly laughed.

This year was the first year of Future Film and Television's listing. If it listed in the summer, barring any surprises, Jiang Wen's movie would be the first film after Future Film and Television's listing.

In that case, if the movie's box office flopped, the impact on the company would be obvious.

Jiang Wen's pressure was naturally not small.

Yu Feihong laughed because she thought of this.

Zhao Fusheng naturally understood what she meant and waved his hand: "Don't scare him. Old Jiang is actually under a lot of pressure now."

Of course Jiang Wen would be under pressure. With such a large investment and him being the company's top star, if the movie didn't perform well, even if Zhao Fusheng said nothing, he wouldn't be able to get over it himself.

Yu Feihong nodded and smiled.

She was actually just teasing. They were all insiders, so of course they knew what to say and what not to say.

"By the way, how was your trip to Europe?"

Zhao Fusheng remembered something and casually asked Yu Feihong.

Then, he was doomed...