Chapter 0549: Mindset

Tan Kaixuan clearly didn't quite understand Zhao Fusheng's words. After all, in his view, since they had obtained the agency rights, there was no reason not to open stores. Why wouldn't they pursue a business that was raking in money day by day?

"I don't quite get what you mean." Since he was talking to Zhao Fusheng, Tan Kaixuan didn't beat around the bush and directly voiced the confusion in his mind.

Zhao Fusheng smiled and said nothing.

"Look at you, just say what you mean, don't beat around the bush." Tan Kaixuan shot Zhao Fusheng a glare. Sometimes he really admired Zhao Fusheng for this—he always liked to keep people in suspense.

Zhao Fusheng looked at Tan Kaixuan with satisfaction. He enjoyed this feeling, because in his previous life, most of the time it was Tan Kaixuan who smugly kept him in suspense. Now it was his turn, and the feeling was quite nice.

"Do you think, by opening stores like this, how much hardship you'd have to endure yourself?" Zhao Fusheng asked Tan Kaixuan.

Tan Kaixuan was taken aback, then smiled nonchalantly: "It's fine. As long as I can make money, I'm not afraid of hard work."

In his view, if you wanted to make money, you had to pay a price. If a bit of hard work could bring in money, he didn't mind the suffering.

Zhao Fusheng wasn't surprised by this. Tan Kaixuan, no matter when, always harbored a striving heart. This had nothing to do with the industry he was in; it was simply his nature.

"But think about it: if you had the chance to make even more money, would you still put all your energy into the catering business?" Zhao Fusheng said helplessly to Tan Kaixuan.

If he didn't spell things out, this guy would probably throw himself wholeheartedly into catering.

Although he thought it was a good thing that Tan Kaixuan wasn't going into finance, Zhao Fusheng still felt he should explain the logic clearly to him, so the guy wouldn't regret it later.

Life is full of experiences that are both laughable and lamentable, but when we look back, we always feel lucky that those things happened.

Just as we often meet people who stir our hearts but may not meet those who give us peace. There are gains and losses; there will always be some imperfect beauty that makes us sigh.

Why do many people live their whole lives unhappily? It's because they haven't found what they truly love to do. Though people's abilities vary, one thing is common: when a person finds what they love to do, life becomes meaningful and flavorful.

Zhao Fusheng knew that what Tan Kaixuan was doing now was actually something he felt he should do, not something he loved to do. So Zhao Fusheng had to make the reasoning clear to him.

Sure enough, upon hearing Zhao Fusheng's words, Tan Kaixuan furrowed his brows, and his expression was no longer relaxed. He wasn't stupid; he naturally understood the implication in Zhao Fusheng's words—clearly, there was more to them.

"Look, we've got the provincial agency rights, and the business in Ninghai is doing so well. Could you consider starting to recruit franchisees across the province? Asking two million for the agency rights of each city isn't too much, is it?"

Ah?

Tan Kaixuan blinked, beginning to grasp Zhao Fusheng's meaning.

After a moment's thought, he said to Zhao Fusheng: "You mean we sell off the agency rights for each city and use that cash to do other business?"

Zhao Fusheng smiled and said nothing.

"Fusheng, brother, I've got to say, you're really something!" Tan Kaixuan laughed, his face beaming like a blooming flower.

He was also a smart man; a single hint was enough. After mulling over Zhao Fusheng's words, he realized it was true. Instead of exhausting himself to death, it was better to sell the agency rights directly, and even sell them by the year.

If the franchise fee for eight years was two million, given the high profit margins, people would still be willing to join.

And if they sold the agency rights for ten cities, they would suddenly have nearly twenty million in cash.

What did twenty million in cash mean in the year 2000?

It meant that no matter what business Tan Kaixuan wanted to do, he could directly go find a project. It meant that wherever he went, local leaders would treat him like a long-lost relative, welcoming such a money god.

"Think it over. If you find it feasible, start working on it." Zhao Fusheng said seriously to Tan Kaixuan: "In the physical business, making big money isn't about opening one store after another."

This was advice from experience, and Zhao Fusheng hoped Tan Kaixuan would understand this principle.

With Li Yuan around, the store in Ninghai didn't need much worry. What Tan Kaixuan needed to do was, like the micro-merchants of later years, sell the agency rights level by level.

You see, even in later years, some county towns had KFC. If the franchise fee for ten years was two million, that's only two hundred thousand a year. If the annual profit could be five hundred thousand, people would be willing to pay that money.

At any time, one must not underestimate capital's pursuit of profit. As long as there is profit to be made, capital will be willing to step in.

As a former Beipiao drifter who had muddled through the market for over a decade, Zhao Fusheng was no longer the naive and ignorant hot-blooded youth he had been in school.

Life and experience had already taught him how cruel reality could be.

Apart from tangible benefits, Zhao Fusheng wouldn't believe in any visions or blueprints.

As for Tan Kaixuan, Zhao Fusheng felt he should treat him like Boss Ma and Boss Chen, trying not to lead him astray.

After all, at this time, they were no different from ordinary people, all walking the path of entrepreneurship.

It's often said that poverty limits our imagination. We always think that the youth of great figures might be different from ours, but in fact, they too have to eat, get married, have children, and live ordinary lives. Times create heroes; before reaching the pinnacle, successful people are also part of the common masses.

They too would jump in frustration when the water supply was cut off, and they too would engage in small commodity businesses when the translation agency had no income.

When living, don't be too self-deprecating. You must believe that you are the unique one in this world.

"I understand. I'll study it carefully when I get back." Tan Kaixuan replied earnestly to Zhao Fusheng.

He now felt as if a new world had opened before him. Zhao Fusheng's words suddenly made him realize that the physical business and finance had commonalities in some aspects. As long as he found the right knack, he could still achieve the best.

Seeing Tan Kaixuan's expression, Zhao Fusheng knew that his mindset had now been changed by him.

For an adult, mindset is very important. Problems that can't be solved simply can't be solved; getting anxious or angry is useless. But problems that can be solved don't need jubilation either; just face them calmly.

Remaining unperturbed by the eight winds is the mindset a successful person should have.