Chapter 0196: The Smart Man

In Zhao Fusheng's impression, Liu Dehua was praised for his excellent acting, good singing, and even better character. His diligence and dedication were also very prominent in the entertainment industry, earning him the reputation as a symbol of hard work in all of Hong Kong. He loved charity, starting from cooperating with promotions for good deeds, to genuinely helping others, and then to doing good without seeking recognition. While achieving success in his acting career, Liu Dehua's commitment to charity was well known to many, especially at disaster relief events where he would take the lead in performing or donating. His charitable actions never ceased, and he participated in numerous donations, charity performances, and fundraising activities.

Additionally, what left the deepest impression on Zhao Fusheng was that Liu Dehua consistently and quietly supported and cared for the disabled, being elected twice as the vice chairman of the National Disabled Persons' Association.

To be fair, it was rare for a Hong Kong star to go to such lengths in the mainland.

Therefore, Zhao Fusheng had a good impression of him and was willing to give him a helping hand.

At the very least, someone like that would know to be grateful when others helped him.

Although Zhao Fusheng was a reborn person, the more so he was, the more he understood that one should prepare more backup plans in life. Otherwise, when faced with challenges that could affect one's entire life, what would he do? Bet everything on a single try? What if he failed?

Who the hell knew whether he would win or lose? Even Zhao Fusheng couldn't guarantee that he would have smooth sailing in the future. After all, he was in China, and at any moment, if some big shot took a dislike to him, he could easily be slapped with a label.

Otherwise, why would the rich in later generations either be extremely high-profile or deathly low-key?

The low-key ones didn't want to attract attention, while the high-profile ones wanted to be noticed by more people. The former aimed to make a fortune quietly without becoming a target, while the latter hoped to use media and public attention to hold on to everything they had.

As for Zhao Fusheng, he wasn't at that stage yet; he just wanted to forge a good connection with the Heavenly King Liu.

"Planner Zhao, I want to know, why did you choose me?"

After a long silence, Liu Dehua suddenly asked Zhao Fusheng.

Zhao Fusheng smiled faintly: "I've watched many films, and you are one of my favorite actors, as is Fat Gor. But he isn't as versatile as you; you can both act and sing."

What he said was the truth. Although he couldn't claim to be a die-hard fan of Liu Dehua, he was at least a casual fan.

Liu Dehua laughed. His Hong Kong-style Mandarin was very non-standard, with a tone that sounded a bit awkward but interesting: "Really? You're not fooling me, are you?"

Zhao Fusheng shook his head: "I'm serious. To be honest, I've always wanted to get your autograph."

With him saying that, the atmosphere among them relaxed a lot. In Yue Yiling and Liu Dehua's view, Zhao Fusheng had already lowered his stance considerably by saying that.

But Zheng Yao gave Zhao Fusheng a somewhat surprised glance, then smiled. She felt that what Zhao Fusheng said was probably true, because she knew a bit about his personality. If he said such things just to flatter Liu Dehua, Zheng Yao would never believe it.

"Since we're on the same side, I'll be straightforward. Planner Zhao, can you elaborate on what benefits this advertising campaign has for me?" Liu Dehua looked at Zhao Fusheng and said with a smile.

Clearly, Zhao Fusheng's proposal had piqued his interest.

Zhao Fusheng shrugged: "Actually, it's nothing much. Brother Hua, you don't lack fame or money. To put it bluntly, in the mainland, what you need is goodwill."

Liu Dehua and Yue Yiling exchanged a glance, nodding inwardly, having to admit that Zhao Fusheng was right.

After all, with the popularity of films nowadays, Liu Dehua's fame was considerable, but people's impression of him was just that of a singer, an actor, a Hong Kong and Taiwan star.

The logic was simple: when you look at someone, you think they're not bad, quite pleasing to the eye, but trust and goodwill are not high.

In other words, Liu Dehua was famous in the mainland, but few businesses dared to hire him for advertisements because people were waiting and seeing, afraid that spending a lot to invite him as a spokesperson might not boost product sales, making it a loss.

"This advertising campaign first targets various undergraduate institutions in the country. We will sponsor campus activities at three hundred schools, and your billboards will enter these schools." Zhao Fusheng looked at Liu Dehua and said calmly: "Also, trust me, if you see the advertising copy I've written, you will definitely enjoy filming that ad."

Liu Dehua didn't speak. In fact, he was aware of everything Zhao Fusheng said, but that wasn't enough to convince him.

Seeing his expression, Zhao Fusheng knew he had to pull out the big guns.

With that in mind, Zhao Fusheng said: "Also, the donation mentioned in the advertising plan is real."

"What?" Yue Yiling was stunned.

Even Liu Dehua himself looked at Zhao Fusheng in surprise: "You mean, Aipu Mobile will really make a donation?"

It was well known that both domestically and internationally, whether in the mainland, Hong Kong, or Taiwan, these so-called advertising donations were often just word games.

For example, the so-called 'Gaizhonggai' donation event jointly organized by a pharmaceutical factory and an international actress was a word game. The so-called recipient Hope Primary School was a random remote school, where they sent a few boxes of Gaizhonggai and then announced a charitable donation, heavily promoting it.

Many other so-called donations were similar.

But no one expected that Zhao Fusheng had actually convinced Aipu Mobile to make a donation.

Meeting Liu Dehua and Yue Yiling's gaze, Zhao Fusheng nodded calmly: "Chairman Han has agreed with me that Aipu Mobile will initially donate five million RMB, of which one million will go directly to the Hope Project, and the remaining four million will be used to build twenty Aipu Hope Primary Schools across the country."

Zhao Fusheng's method was actually simple, inspired by Sir Shao's Yifu Buildings. After all, that Sir Shao had chosen the wrong side before the handover, and after the handover, he frantically donated to education in the mainland. Although reluctant to admit it, he had indeed helped many students in the country.

Of course, in return, the old man was able to enjoy a peaceful old age.

But Zhao Fusheng didn't think too much when he asked Han Pojun to do this. He just hoped that in this life, Aipu Mobile wouldn't be squeezed out of the Chinese market like Ericsson in his previous life.

Because he, Zhao Fusheng, didn't want his golden brand to be tarnished.